Having a good email database is essential when running marketing campaigns. As these must be created by customers. Who have given consent for their email address to be used in your marketing campaigns. Otherwise your reputation will be affected.
Once you’ve organized your database. Focus on creating a contact list for your email marketing campaigns. This way, you can filter customers based. On your database and personalize your messages. This customer list should be purged hr directors email lists frequently to. Achieve a higher rate of email deliveries. Interactions, and to prevent them from continuing to end up in spam, resulting in a waste of resources and time.
Be careful with the content of emails
If your contact list is already segmented when you do email marketing. You will be able to offer valuable information to your recipients. This behavior is of great help in gaining a greater number of subscribers, since more and more people Create your own will open your emails, validating your account so that you are not considered spam.
Be careful with the use of images and text, as some words can be considered spam ; for example: promotion, money, free .
A very common practice to gain credibility is to personalize your emails and include your company’s contact information at the end. It’s also recommended to offer an unsubscribe option and avoid certain attachment formats.
Sender and subject provide greater security to your email
It’s understandable that if the person receiving your target audience: what is it and how to define it message doesn’t recognize you, they’ll mark your email as spam. To avoid this scenario, it’s advisable to run campaigns using your company’s domain so that your users’ responses can reach them.
This way, your contacts’ trust will increase and they will help you increase your delivery capacity. Regarding email marketing subjects, they vietnam data should be short, catchy and directly related to the content of the email .
Use domains that have a good reputation
Email providers analyze the domains from which messages are sent using algorithms that determine the trustworthiness of your messages.
They also take into account the IP addresses from which the shipments are made, so it is advisable not to use shared IP addresses.
