It was a typical morning at the office of the technology company “InovaTech”. Ana, the marketing manager, was overwhelmed. Between endless meetings, campaigns to launch and reports to analyze, she barely had time to breathe. In addition, the pressure to deliver increasingly impressive results was constant.
Faced with so much exhaustion, she stopped for a moment and it was then that she decided to explore a solution that was gaining prominence in the market: marketing automation .
Ana found in marketing automation the solution to reduce overload and increase efficiency. / Image: Freepik.
At first, Ana was skeptical. After all, how could an automation tool really simplify her work and still improve results? She feared that campaigns would become generic and impersonal. However, when implementing automation with the help of Meets Tecnologia — one of the leading automation platforms on the market — Ana realized that it was not just about saving time, but also about revolutionizing the connection with customers .
Today, Ana’s story illustrates how marketing c level executive list automation with Meets Tecnologia is transforming global businesses. In this guide, you’ll discover up-to-date data , proven benefits , and implementation tips for 2025.
Why is marketing automation with Meets Tecnologia a trend in 2025?
The global marketing automation market a toy and give it various was valued at $4.9 billion in 2022 and, according to projections from Grand View Research, is expected to grow 12.7% per year through 2030. This growth, in turn, is driven not only by the need for personalization at scale, but also by the increasingly strategic integration of artificial intelligence into marketing efforts.
In this scenario, Meets Tecnologia stands out for offering:
Integration with AI and chatbots for predictive b2b fax lead campaigns — this way, it is possible to anticipate customer behavior and, at the same time, send personalized messages at the most opportune time.
Advanced segmentation based on behavioral data , which increases the relevance of campaigns and reduces the cost per lead.
Proven ROI : Up to $ 5.44 for every $1 spent , as per a study by Nucleus Research .
Discover the features of Meets Tecnologia
Save up to 6 hours per week
According to HubSpot, 76% of companies save more than 4 hours per week with automation. However, with Meets Tecnologia , this number can reach up to 6 hours — especially since the platform offers:
WhatsApp, email and social media automation : allowing you to schedule and manage campaigns across multiple channels from one place.
Automatic real-time reporting , reducing time spent on data collection and analysis.
CRM integration for automatic lead and customer updates, eliminating repetitive manual tasks.
Personalization that converts
74% of consumers abandon brands with irrelevant content, according to Econsultancy . Meets Tecnologia solves this with:
Dynamic segmentation by behavior and demographics , allowing the creation of personalized journeys for different audiences.
WhatsApp and email triggers based on user actions, such as cart abandonment or interest in specific products.
Dynamic content that adapts to the user’s profile and browsing history, increasing engagement and conversions.