Now you have a targeted keyword, and you want to know the type of content.
1) Type the keyword into Google
2) If the first results are in the form of a video, why not publish a video much better?
3) If the keyword is informative, write c level contact list a piece of content much better than the first 10 search results
4) If the keyword is transactional ( Service or Product ) , the descriptive page must be clear with quality adcopy .
NB : Keywords with a high CPC are generally transactional.
Product and Service Page
Write a few words about the product to help the user understand how to use the product or the benefits of such a service, not an informative article, because the user is ready to make a purchase. The page should have enough content to avoid falling victim to Google Panda . For each product page, put in your head:
- Use the targeted keyword at the beginning.
- Use the keyword in the URL .
- Use the targeted keyword hulu image via really good emails hulu sets the bar high and synonyms for images. ( Alt image .)
- Use the keyword in the title using the H1 tag ( by default on CMS: WordPress , Prestashop , Shopify, Magneto, etc.)
- Each product should have a specific targeted keyword to avoid cannibalization .
- Avoid duplicate content : I noticed that there are several stores that copy / paste competitors ‘ Adcopy , which negatively impacts the site’s positioning.
- Optimize CTR : I leave you with this article: Click HERE
- Use the pattern to overwrite the CTR.
Informative content
Aside from SEO, is the article you mobile lead want to create worthy ? Content is everywhere now; for every topic, you’ll find hundreds of articles. Do you have unique information?
Based on your expertise in the field? Case studies?
Before you start writing, read the first articles carefully using the keyword you want to use, and answer the following questions.
