By the Numbers: Do people pay attention to all attributes when making purchase choices?
When developing new products or services, brands often obsess about the attributes they hope will influence consumer behavior, often using […]
When developing new products or services, brands often obsess about the attributes they hope will influence consumer behavior, often using […]
A Price or Fee attribute enabling the respondent to trade-off price for various combinations of features. The presence of a
Menus or dropdowns to give interviewers a way in which to load a different section or survey. The researcher nes
In market research, we often run into situations where we are trying to understand what may be driving significant differences
An article from the June 16, 2008, issue of BusinessWeek (“Online Polls: How Good Are They?”) remind us about the importance
A business owner can invest a significant amount of money in promotion, but this does not guarantee an increase in
Any business needs promotion, whether it is a chain of coffee shops with several outlets or a small flower shop.
Dozens of courses on contextual advertising flood the market, making it challenging to understand and find one that aligns with
Promo Pages is a Yandex advertising format designed as a one-page site to showcase a product or service. This promotional
Advertising on Telegram helps business owners attract new customers. To reach a wide audience and make promotions effective, Yandex Direct
Yandex Direct helps businesses find new customers by showing ads to potential clients on the Internet and directing them to
Successful promotion starts with analyzing the business’s target audience. Knowing the people or companies ready to buy a product helps