Cross automation This type of automation is so nam because it uses more than one communication channel to find and impact a brand’s potential customers. This integrat way of communicating with people increases the chances that the message will reach readers beyond their email inboxes. Thus, automat messages can be sent to leads Create a newsletter and get closer to your target through other contact channels such as SMS messages or WhatsApp chat . In these cases, the content must be adapt to the characteristics and specificities of each communication channel (a text for SMS cannot be too long, just as an approach via WhatsApp can be longer than an SMS, but not as long as an email ).

SMS messages

3 tools for email marketing automation 3 tools for email marketing automation Now that you are aware of the advantages of automating your email marketing campaigns, we will give you 3 tool tips that help you put this process into practice Kuwait Phone Number Data and also offer resources for you to create texts, segment contacts, evaluate and optimize The obtain results. 1. Mailchimp Very popular among businesses that send emails to prospects, Mailchimp is software that analyzes email marketing campaigns and proposes improvements for future actions. The tool is available in paid and free versions. The free plan allows for 500 contacts and provides you with pre-made email templates.

The obtain results

Nitronews This email marketing automation tool creates a ranking of your contacts , analyzing who engages more or less with emails. This way, you obtain a list of users who are truly interest in the offers and content sent and save on Latvia Phone Number List marketing campaign expenses. 3. RD Station Marketing RD Station’s solution helps you create email marketing campaigns to nurture and ucate leads (i.e., potential customers) and generate business opportunities with a greater chance of being convert into sales. The tool offers more than 100 thematic models creat by experts and promises a delivery rate above 99% .