How much does media monitoring , including social media, influence your work, analyzes and decisions? “It is essential, to understand what our target is looking for, is to have courage and intuition but on the basis of evidence. Surely social networks are an important channel but much of the work done is based on the study and analysis of other parameters – from analytics to SEO research evidence – through which we listen to what people are looking for and track emerging trends in order to bring a current and always innovative offer”.

Will Metaverse, NFTs, cryptocurrencies go mainstream?

Metaverse, NFT and cryptocurrencies: many still do not understand their personal and business usefulness. Where do you see their effective application and when will they become mass? “Even when we started talking about the Internet many didn’t see its usefulness but today who would think of a world Canada Phone Number List without it? These are the trends of the future and the fact that large companies are already investing in them is the confirmation that the current phenomenon is unstoppable. New generations will live in the Metaverse. Convinced of this, in Talent Garden we are already working with projects and courses focused on these new assets”.

In conclusion

Training, intuition, courage . These three words could sum up the conditio sine qua non for operating in the digital world. In order not to jump into the dark, the CEO of TAG was clear that data and analytical skills are needed . Exactly what Eco della Stampa puts at your disposal every day.

Who is Irene Boni

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An important experience in the world of digital and business Sale Lead organization. After a degree in Political Economy and a Masters in Business Administration from Columbia University in New York, he began his career at Procter & Gamble and McKinsey & Co. and continued at YOOX NET-A-PORTER Group. He is an independent director on the boards of Safilo Group SpA, Axerve, Hype and Laminam and a member of ANGELS4WOMEN. Since November 2021 he has been Chief Executive Officer of Talent Garden.

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